Clerkenwell Design Week 2012

Sun beaming overhead was the perfect backdrop for the opening day of Clerkenwell Design Week 2012.

EC1 yesterday had an electric feel about it; architects, showrooms and design studios opened their doors and invited everyone to contribute to the design debate.

In its third year, the Festival has established international recognition, solidifying its importance as a global design event. What makes this event stand out from others is the community nature; it has real heart and everyone we spoke to felt they were a part of something bigger than simply being an exhibitor or attendee.

Lorna Williams, Head of Amtico Product Development and Creative Branding said; “There are lots of similarities to Milan Design Festival in that there is a real sense of design discovery and trepidation as to what you will find around every corner and alley. But its compact nature makes Clerkenwell big enough to explore and small enough to bump into old friends.”

“There is no hierarchy here; I had a great chat with an Architect and a 15 year old GCSE student wanting tips on breaking into the industry – what a great experience.”

We stopped to chat to lots more people including Bark Furniture, designer Bethan Gray, Henry Pugh of Mix Interiors and Marcus Fairs from Dezeen. We’ll be sharing videos of our experience with you tomorrow, but for now take a look at our day in pictures;

Amtico Interview with Daren Newton at Clerkenwell Design Week

Daren Newton, CDW2012 Director, talked about the show and the history of the buildings it occupies. The stark contrast of modern design and Victorian architecture of the Farmiloe building is part of what makes the show different.

Amtico stand at Clerkenwell Design Week 2012

We created a Union flag design for our stand in honour of British design.

 

Imogen Heath at Clerkenwell Design Week 2012

Chatted to the very shy but talented Imogen Heath about breaking into the textile design industry and her passion for Pinterest.

Clay modelling of a Jaguar at Clerkenwell Design Week 1

Clay modelling of a Jaguar at Clerkenwell Design Week

Everyone stopped to watch Chas Douglasat work, we were fascinated at how each car is first created as a clay model.

The Clerkenwell Kitchen

Clerkenwell Kitchen kept our fluids & food intake up.

Gen Lane Sip Smith

At the end of the day we had a cheeky Sipsmiths Gin at Gen Lane pop-up bar on the top floor.

Gin from Gen Lane Sip Smith

The festival is on for another couple of days, do come along & stop by to say hello!

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  1. Amtico shines at its Clerkenwell Design Week • www.floorinsite.com | www.floorinsite.com - 25/05/2012

    […] just how exciting it all is which is why we wanted to capture some of its essence on film, on our blog our Facebook and […]

  2. Amtico shines at its Clerkenwell Design Week debut | UmmmAUmmmA - 26/05/2012

    […] just how exciting it all is which is why we wanted to capture some of its essence on film, on our blog our Facebook and […]

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